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Trials & Triumphs: Going behind the scenes with a top streaming TV marketer

Mon, October 05 at 11:10 AM EDT

AWStudios Channel

In this session...

More competitors, subscriber churn, a social upheaval, content wars and a global pandemic. Navigating 2020 has challenged even the most seasoned of marketing veterans, including Hulu’s Marketing lead Pato Spagnoletto. For the first time, Spagnoletto will discuss what he’s learned in the face of constant change, how Hulu pivoted with its marketing approach and the best way to attract and retain subscribers.

Presented with


Speakers

Patrizio Spagnoletto SVP & Head of Marketing Hulu

Event Details

Event Type CMO Interview

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