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Culture as the New Commerce Engine

Mon, October 05 at 12:30 PM EDT

Creativity Channel presented by AMC Networks

In this session...

Based on the findings from pivotal research, executed in partnership with Deloitte, this panel will discuss the meaning of culture today, how culturally relevant brands connect with consumers, and how to think about the impact cultural relevance has on your bottom line.

What You'll Learn from This Session...

  1. Cultural Influence
  2. Consumer Insights
  3. Marketing Performance

Presented with


Speakers

Sona Alboyacian Executive Director, Custom Strategy & Research Condé Nast
Robert Aitken Managing Director Deloitte
Joe Megibow CEO Purple
Deborah Brett SVP, Enterprise Innovation and Revenue Operations Condé Nast

Event Details

Event Type Episode

Track  Culture  

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