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The Great Man Rebalance

In this session...

Why brands need to remind men they are great rather than trying to get them to admit why they are not.

We have entered an age of self-depreciation to such a degree that we risk men becoming victims of their own self-loathing. Advertisers and publishers need to be better at championing men and women equally, breaking down existing stereotypes and making society more confident to have open discussion - men, women and non-binary need to be on an equal footing to create an equal society so what can brands do to foster this and how can publishers help.

Presented with


Speakers

Mark Sandford Co-Founder and Chief Revenue Officer The Book of Man

Event Details

Event Type Workshop

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